News article

Giant Corn launches Premium series with first-flush matcha and red bean cone

A Japanese ice cream cone brand has launched a new Premium line featuring first-flush matcha from Nishi'o, Aichi, paired with red bean paste from Hokkaido Tokachi and matcha chocolate. The product emphasizes layered flavors and textures designed to evolve through each bite, combining the matcha's natural aroma and umami with the earthy sweetness of the beans and crisp waffle cone.

Minami-Nippon Shimbun — Tea / Kagoshima · 2026-10-28

「ジャイアントコーン」、良質な素材で食べ進めたくなる新シリーズ「Premio」登場第1弾は“一番摘み抹茶あずき” - 南日本新聞

Giant Corn launches Premium series with first-flush matcha and red bean cone — Photograph: Minami-Nippon Shimbun — Tea / Kagoshima

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Key points

First-flush matcha sourced exclusively from Nishi'o, Aichi — Japan's recognized matcha-producing district
Red bean paste component uses Hokkaido Tokachi azuki for complementary flavor profile
Product strategy centers on sequential flavor discovery and textural variation across bites
Premium positioning reflects quality-ingredient sourcing rather than matcha-as-flavor commodity approach

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What they said

“We aimed to maximize the aroma and umami unique to first-flush Nishi'o matcha while pursuing the distinctive "desire to keep eating" that Giant Corn is known for.”

一番摘み「西尾の抹茶」ならではの香りや旨みを最大限に生かしながら、「ジャイアントコーン」らしい「食べ進めたくなるおいしさ」を目指しました。

“What mattered to us was that as you eat, various flavors and textures layer together, making you look forward to the next bite.”

「食べ進めるほどにさまざまな味わいや食感が重なり、次のひとくちが楽しみになること」でした。