Website update
Blue Bottle Coffee Launches Hand-Whisked Uji Matcha Latte
Blue Bottle Coffee will begin serving a hand-whisked Uji matcha latte nationwide from October 1, 2026, priced at ¥1,020. The drink uses matcha called "Eiryoku" sourced from Toshioen Tea Shop, blended from Kyoto Prefecture tea leaves harvested from Wazuka and Ujitawara. The company is also releasing a retail matcha powder (¥3,460) for home use, stone-ground to preserve quality and flavor.
Read the full article at the source ↗
You're reading the free briefing — upgrade to unlock every story and read any full article in English, one click.
About this article
The numbers
Hand-whisked matcha latte price: ¥1,020
Retail matcha powder price: ¥3,460
Matcha waffle price: ¥660
What they said
“Just as we approach coffee with care for quality and taste, we sought matcha of the same caliber to enrich the experience of every cup.”
ブルーボトルコーヒーがコーヒーに向き合うことと同じように、抹茶についても高い品質と味わいを大切にし、一杯の体験を豊かにする抹茶を探し求めました。
“We selected only soft leaves from first-flush tencha, carefully cultivated by producers in Kyoto's Uji region.”
京都・宇治で生産者が丹精込めて育てた碾茶(てんちゃ)の一番茶から、やわらかな茶葉だけを厳選。
Unlock every story on Matcha Wire.
All articles open, plus read any full article in English in
one click — $75/mo, cancel anytime.
See what you get →
Comments
Create a free account or sign in to join the conversation.
Be the first to comment.