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From Drinking Japanese Tea to Making It: THÉLLERIO Launches Tea Blend Experience and Co-Creation Blend Business
Saitama brand THÉLLERIO opens DIY Sayama-tea blending workshops and co-creation blends with brands and creators from June 19.
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About this article
The numbers
Tea blend experience fee: ¥4,000 (tax incl.)
Experience launch date: 2026-06-19
What they said
“We have reframed Japanese tea not as a beverage but as a luxury for enjoying life's white space, delivering its appeal to people previously unfamiliar with it.”
日本茶を「飲み物」ではなく、「余白を楽しむための嗜好品」として再提案し、これまで日本茶になじみのなかった方々にも、その魅力を届けてきました。
“Choosing tea leaves and making your own blend — it is not learning, it is creation.”
茶葉を選び、自分だけのブレンドをつくる。それは学びではなく、創作です。
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