News article
Matcha Prices Soar, Everyday Japanese Tea Also in a Pinch — Global Boom's Impact Reaches Toyama
The global matcha boom is driving prices higher, putting even everyday Japanese tea in a pinch as the surge reaches Toyama.
抹茶高騰 身近な日本茶もピンチ 世界的ブームの影響が富山にも（2026年5月27日掲載）｜KNB NEWS NNN - 日テレNEWS NNN
Read the full article at the source ↗
You're reading the free briefing — upgrade to unlock every story and read any full article in English, one click.
About this article
The numbers
Green tea exports including matcha: 10,000 tonnes
Matcha wholesale price increase: 2倍以上
Kagoshima autumn-harvest tea trading price increase: 5倍以上
What they said
“Matcha prices soar, and everyday Japanese tea is in a pinch too”
抹茶高騰 身近な日本茶もピンチ
“The impact of the global boom is reaching Toyama as well”
世界的ブームの影響が富山にも
Unlock every story on Matcha Wire.
All articles open, plus read any full article in English in
one click — $75/mo, cancel anytime.
See what you get →
Comments
Create a free account or sign in to join the conversation.
Be the first to comment.