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Kochoan's signature tea 'Kochō no Yume' wins Judges' Encouragement Award at Japan Tea AWARD 2026
Kochō no Yume, a light-steamed blend of Kōchi and Kagoshima tea leaves from Kochoan (Nagano), has received the Judges' Encouragement Award in the mellow-tea category at Japan Tea AWARD 2026. The award recognizes the tea's balance of aroma and flavor. Kochoan adjusts its blends annually based on each harvest's characteristics rather than relying on origin and variety alone.
胡蝶庵のシグニチャー銘茶「胡蝶の夢」が「日本茶AWARD2026」審査員奨励賞を受賞！
Key points
- Kochō no Yume: light-steamed tea blending Kōchi (Tsuno) and Kagoshima leaves; priced ¥1,350 for 100g
- Japan Tea AWARD includes judges from coffee, black tea, Chinese tea, and food sectors alongside tea specialists
- Kochoan emphasizes yearly tea-leaf assessment over fixed sourcing; flavor and aroma shift with climate and growing condi…
- Award recognizes mellow umami and gentle aftertaste as key qualities; sold at eight regional stores and online
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About this article
The numbers
Kochō no Yume content: 100g
Kochō no Yume retail price: ¥1,350 (tax incl.)
What they said
“Tea is an agricultural product, and the character of the leaves—aroma, flavor, and all—shifts with each year's climate and growing conditions.”
お茶は農産物であり、その年の気候や生育状況によって、香りや味わいなど茶葉の個性が変化します。
“Tea is at the heart of who we are.”
私たちの原点にあるのは「お茶」です。
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