News article
Itoen launches cherry-flavored matcha beverage
Itoen has introduced a cherry-flavored matcha beverage under its matcha LOVE product line. The drink combines matcha with cherry flavoring, expanding the company's ready-to-drink matcha portfolio beyond traditional offerings.
【写真・画像】桜風味の抹茶飲料 伊藤園 | | 全国のニュース - 佐賀新聞
Key points
- Itoen adds cherry flavor to matcha LOVE ready-to-drink line
- Seasonal flavor variant targets broader consumer appeal beyond traditional matcha drinkers
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