News article
Kizakura launches Uji matcha non-alcoholic beer-style beverage
Kizakura has released a 0% alcohol carbonated beverage featuring Uji matcha sourced and selected by heritage merchant Kitagawa Hanbei Shouten. The drink is positioned as offering refined aroma and bitterness with pairing potential for Japanese cuisine. Available in 350 ml cans at ¥300 and 330 ml bottles at ¥356.
Key points
- Kizakura introduces matcha-based non-alcoholic carbonated drink using Uji-produced matcha
- Matcha sourced through heritage merchant Kitagawa Hanbei Shouten, emphasizing quality selection
- Positioned for food pairing with Japanese cuisine; priced at ¥300–356 per unit
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The numbers
Can size: 350ミリリットル
Can price: ¥300
Bottle size: 330ミリリットル
Bottle price: ¥356
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