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World's First Japanese-Taiwanese Tea Fragrance Debuts in P.Seven and Fukujuen Collaboration

P.Seven, a Taiwan-based tea fragrance brand, has partnered with Fukujuen, a Kyoto tea house, to create the world's first "合茶" (blended tea) fragrance series. The collection comprises three 66 mL fragrances priced at ¥22,400 each, each pairing Japanese teas—gyokuro, matcha, and hojicha—with Taiwanese oolong varieties. A discovery set of three 3 mL samples is also available at ¥10,890. The fragrances use tea-leaf extract from Fukujuen's green tea as a signature ingredient.

World's First Japanese-Taiwanese Tea Fragrance Debuts in P.Seven and Fukujuen Collaboration
Photograph: Google News — Harvest / Competitions / Market
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Key points
  • Three fragrances pair Japanese teas (gyokuro, matcha, hojicha) with Taiwanese oolongs (碧螺春, 金萱, standard oolong)
  • Each fragrance: 66 mL at ¥22,400; discovery set (3×3 mL) at ¥10,890
  • Pre-sale begins 7 October 2026 at Isetan Shinjuku; full national rollout 25 November 2026 online and at Eslite Ginza

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The numbers
合茶シリーズ単品の価格: 税込み2万2400円 合茶シリーズ単品の容量: 66mL 合茶ディスカバリーセットの価格: 税込み1万890円 合茶ディスカバリーセットの容量: 3mL×3
What they said
“Tea-leaf extract from Fukujuen's green tea is used as the 'golden drop'”
福寿園の緑茶から抽出した「チャ葉エキス」を「黄金の一滴」として使用
📍 Kyoto & Uji📍 Overseas Market & Trade
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