Matcha Wire

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DripSquare to establish US subsidiary Matcha Otaku USA Inc. on October 1, 2026

Japanese food exporter DripSquare will establish its first overseas subsidiary, Matcha Otaku USA Inc., in New York on October 1, 2026, to strengthen customer service and supply infrastructure in North America. The company has narrowed its export focus to matcha alone after finding consistent overseas demand, and now ships to over 80 countries with a web catalog allowing buyers to select by grade, origin, and price. North America represents one of its fastest-growing markets,…

DripSquare to establish US subsidiary Matcha Otaku USA Inc. on October 1, 2026
Photograph: PR TIMES — Matcha
Original ↗
Key points
  • DripSquare establishing first overseas office in New York to expand North American matcha trade and customer support
  • Company narrowed export focus from general Japanese foods to matcha only, citing consistent demand and specific buyer re…
  • Current distribution spans 80+ countries; North America identified as high-growth region with diversifying use cases
  • Web catalog (matcha-otaku.com/catalog/) enables overseas buyers to self-select by origin, grade, and price point
  • North American inquiry mix now includes both café operators and OEM buyers seeking custom supply

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About this article

The numbers
Countries served: 80カ国以上
What they said
“A challenge existed: the quality and price range of matcha vary widely by origin and grade, making it difficult for buyers to judge which matcha to source, for what application, and in what volume.”
産地や等級によって品質や価格帯の幅が大きく、どの抹茶をどの用途にどの程度の規模で調達すればよいかの判断が難しいという課題があった。
“Inquiries became increasingly detailed, asking specifically about use case and grade, leading the company to consolidate its portfolio to matcha alone.”
寄せられる相談も、用途や等級にまで踏み込んだ具体的なものが多く、同社はこれを受けて取扱品目を抹茶のみへと集約する判断を下す。
📍 Tokyo & Kanto📍 Overseas Market & Trade
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