Matcha Wire

News article

Shizuoka reclaims first-flush production lead after two years as matcha shift accelerates amid global demand

Shizuoka Prefecture regained the top ranking in first-flush tea (荒茶) production this year for the first time in two years, according to MAFF crop statistics. The turnaround reflects a broad shift from sencha to tencha—the leaf used to produce matcha—driven by expanding domestic and overseas matcha demand. Growers including a 73-year-old farmer near Shizuoka City are reducing sencha acreage and expanding tencha cultivation to stabilize income.

Shizuoka reclaims first-flush production lead after two years as matcha shift accelerates amid global demand
Photograph: Google News — Matcha / Tea Industry
Original ↗
Key points
  • Shizuoka reclaimed #1 ranking in first-flush production after losing ground to Kagoshima for two consecutive years.
  • Producers are shifting planted area from sencha to tencha as matcha demand grows both domestically and internationally.
  • Global matcha boom is driving supply constraints; growers cite tencha as essential to income stability.
  • Individual farmer example: reducing sencha from 180 ares to 120 ares; expanding tencha from 25 to 85 ares.

Read the full article at the source ↗

You're reading the free briefing — upgrade to unlock every story and read any full article in English, one click.

About this article

The numbers
Farmer's total tea field area: 約205アール Previous sencha cultivation area: 180アール Previous tencha cultivation area: 25アール New sencha cultivation area: 120アール
What they said
“Tencha has become essential to stable income.”
今やてん茶は収入の安定に欠かせない
📍 Shizuoka📍 Kagoshima Market & TradeMatchaGrowing & Harvest
Unlock every story on Matcha Wire. All articles open, plus read any full article in English in one click — $75/mo, cancel anytime.
See what you get →

Comments

Create a free account or sign in to join the conversation.

Be the first to comment.