News article
Hasegawa Seichi obtains organic certification for single-origin matcha
Hasegawa Seichi, a 70-year-old tea producer in Hamamatsu, Shizuoka, has obtained organic certification for a single-origin matcha combining one farm, one cultivar, and organic cultivation—a rarity globally. The company operates a vertically integrated production system from cultivation through processing and sales. With organic certification now in place, the producer aims to address growing concerns over matcha provenance fraud by offering traceable, chemically-unaided produ…
Key points
- Single farm × single cultivar × organic certification matcha is globally rare; Hasegawa Seichi now offers this combinati…
- Vertically integrated production from field to sale provides clear origin transparency amid matcha authenticity concerns…
- Organic certification proves chemical-free production without reliance on synthetic inputs.
- Company targeting overseas expansion and partnering with organic confectionery makers to develop matcha sweets.
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What they said
“We are now offering single-origin organic matcha, rare globally.”
世界的にも珍しい有機認証のシングルオリジン抹茶の提供を開始いたします
“Matcha origin fraud and misrepresentation are widespread, making proof of supplier and origin credibility a pressing industry issue.”
産地の偽装・誤認表示等の課題も多く発生し、提供業者や産地等情報の信頼性の証明が、現在抹茶に関わる企業の間で課題となっています
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